digipack and magazine ad conventions

A digipack is a CD holder that contains 6 panels. Within these panels there is always;

• tracklist
• album cover
• barcode
• record company name
• website (usually written on the spine of the digipack) 

Digipack style packaging is often used for CD singles or special editions of CD albums and the tall DVD Digipack is used as a premium package for DVDs and DVD sets. along with Digipacks there are magazine ads, magazine ads include the following; 

• picture of album cover or artist(s) 
• release date of album or 'OUT NOW'
• ratings from other companies e.g. NME, Kerrang. 
• website
• barcode
• where its available (HMV, ITunes)
  
  

Magazine ads are used to reach a large number of consumers through the use of print media, this is because some people may not use the internet as much and may prefer to stick to music magazines so this is why music ads are put in magazines.

I looked at the digipaks of artists similar to Catfish and narrowed it down to 4 who i thought looked the closest to what Catfish's digipak would look like;

• The Neighbourhood 
• Circawaves 
• 1975
• Arctic Monkeys 

All of the artists apart from Circawaves have the same style digipak, they all come in black and white with the band name and has either their logo or pictures of the band members. Circawaves on the other hand have a more brighter digipak and there seems to be a lot more going on it it as there are numerous pictures and has the sky with clouds and people running on the clouds. 

Due to there being a lot more digipaks that are black and white, I might do the same but also include elements from the Circawaves digipak because I want to be able to show my photoshop skills and photography skills.